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Campaign Management
A powerful, complete campaign management solution,
Web Office Campaign Management delivers the vital marketing functionality needed
to turn your ideas into reality—easily, quickly and cost-effectively. Reducing
the complexity of campaign administration and providing the actionable insight
to track impact, Campaign Management maximises your marketing spend and helps
deliver revenue to your organisation.
Advanced Segmentation
The more you know about your customers, the better you can target and
personalise your marketing campaigns and create meaningful communications that
resonate. Develop segmented lists customised to your unique marketing
requirements using our unique ad-hoc membership generator tool.
Measure Impact
Quantify marketing impact and fully understand program effectiveness using
real-time campaign data. Measure and track the success of every campaign, from
marketing execution to sales close, with pre-built standardised reports.
Complete Interaction History
As part of a complete on demand sales solution, our marketing Campaign module
offers a customer-centric approach by leveraging sales, service and marketing
data. Your marketing organisation gains a greater understanding of customers and
contacts and can build an intelligent marketing organisation. With real-time
insight into complete customer information, your team can communicate
proactively, target effectively and execute meaningful marketing campaigns.
Features:
- Easy to setup, and execute
Campaigns
- Create segmented customer
lists
- Fully integrated as part of an
overall sales solution
- Export Campaign membership
details to MS Office applications for advertising/email campaign
execution
- Track progress of each
campaign member
- Integrated member Opportunity
management
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Benefits:
- Drive revenue opportunities with
powerful multi-channel campaigns
- Maximize marketing dollars
- Easily turn ideas into reality
- Accurately measure marketing
effectiveness
- Reduce complexity of campaign
management
- Target effectively
- Optimize every customer and contact
relationship
Web Office accounting provides real-time reporting of current sales by customer or
partner, thereby ensuring complete control over the sales process.
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